OBI provides complete, relevant insight to employees at all levels of your organization, not just analysts. Business users can access information in the most intuitive manner.

Performance Management
OBI delivers the enabling technology needed to standardize and simplify enterprise wide business intelligence. It offers the only enterprise performance management (EPM) system that integrates both BI tools and performance management applications.

Unified infrastructure
OBI delivers the widest and most robust range of BI functionality on a single unified infrastructure. The BI infrastructure is built on an enterprise information model that unifies metadata across all Oracle BI tools and analytical applications for the lowest TCO.

Hot-pluggable
Because OBI is designed to easily integrate with existing data sources and IT infrastructure, organizations can protect existing IT investments while extending their BI capabilities. OBI integrates with any data source; ETL tool; business application; application server; security infrastructure; portal technology; and other front-end and analytical tools.

Information where and how you need it
With a near-real-time, multi-step alert engine you can trigger workflows based on business events. This means field sales representatives can receive an SMS, warehouse managers get a PDF attachment via e-mail, and financial analysts obtain the report as a Microsoft Excel spreadsheet saved to their shared corporate file system.